Customer Success Story: How An Evening Out Turned Into A Bourbon Brand
In the world of premium whiskey, every sip tells a story. Behind each bottle lies a journey of craftsmanship, passion, and collaboration. At LQD Assets, we've had the privilege of being part of many such stories, but one partnership stands out—the transformational journey with Revelette Bourbon.
In the fall of 2022, I crossed paths with Curt Revelette in the Anonymous speakeasy at the Rutledge in downtown Nashville. My friends and I had been personally invited into the speakeasy by one of the staff members following our dinner at the Rutledge. At the time, the speakeasy had been open for only a few weeks and was a hidden gem that not many knew about.
Curt sat down next to me and asked me about my experience at his new establishment. Turns out, he was one of the owners of The Rutledge. We struck up a conversation and quickly realized we had a shared passion for bourbon. With roots deeply embedded in Kentucky for both of us, we realized it was a partnership in the making.
Seizing the opportunity, LQD Assets embarked on a journey with Revelette Bourbon, leveraging our expertise to craft a brand from the ground up. From sourcing premium barrels to meticulous label design, we left no stone unturned in our pursuit of perfection. What emerged was more than just a whiskey; it was a testament to craftsmanship and collaboration.
What sets Revelette Bourbon apart is its exclusivity. Available only at their restaurants, select hotels, and on their website, each bottle offers a taste of the refined experience synonymous with Revelette establishments. This exclusivity not only adds to the allure but also reflects the dedication to providing a high-class experience for every customer.
The journey didn't end with the creation of the first batch. With each subsequent bottling, LQD Assets has continued to support Revelette Bourbon, ensuring a consistent level of quality and excellence. Our partnership goes beyond business; it's a shared commitment to craftsmanship and storytelling.
Today, Revelette Bourbon stands as a testament to what happens when passion meets expertise. It's a reminder that behind every bottle lies a story waiting to be told. I’m proud to have been part of Revelette's journey and look forward to many more shared successes in the years to come.
To learn more about Revelette Bourbon and their journey, visit their website at revelettebourbon.com. If you are looking to start a bourbon brand, please reach out to me at morgan.salsman@lqdassets.co, so we can discuss how to bring your brand to life.